Thursday, December 31, 2009

Things To Take Into Account When Constructing A Modern Office

By Gary Ruiz

The idea of specialized and latest office designs has experienced a radical change from the times when it was looked upon as just a gimmick. Today it is almost unanimously believed that good office design exhibits the work philosophy of the company and boosts the productivity levels of the staff, besides ensuring employee retention.

Transparency, flexibility and sustainability are the three underlying principles that you need to keep in mind when constructing a modern office. These objectives cannot be met unless a wise choice of office interior design and office system furniture for the new setup is made, and for this some important factors need to be taken into consideration.

First of all, it is necessary to understand the kind of work that will be done in the office. This together with the total available floor area will determine the type of design that you can go for. While developing the layout you also must consider the current number of staff members and how it is likely to grow in the next few years.

You should include cafeterias and conference rooms as well in your layout within the available space besides important items like office desks and some pieces of office system furniture. Your office should also have places for fun and enjoyment with facilities for indoor games so that the employees can have a good time playing and relaxing after long periods of work. Moreover, the office must be planned in a way that ensures optimum space utilization without being too cluttered.

A perfect office interior design should be minimalist and make use of subtle colour schemes, devoid of any loud and gaudy elements that make it difficult for employees to concentrate on their work. The interiors should also have adequate light, so that there is not a single unlit place in the office.

Contemporary office system furniture is stylish and more customized, which contributes towards improving the mood of the staff and creates a positive impression among the customers. However, choose only such office desks and office chairs that are ergonomically designed so that workers' health is not endangered.

If you want to project an environment friendly image of your company then you can go for 'green' office furniture. You will take a positive stance against environmental degradation if you choose this kind of furniture, which is usually composed of organic fabrics and recycled products. To further build on this theme, you can go for energy efficient lights and other electrical devices that lower energy consumption.

It is always a sensible idea to hire an experienced office interior designer so that your office incorporates all the positive features of attractiveness, usefulness and safety that are important for of an ideal office.

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The Significance Of Buddhist Funeral Rites

By Shiela Wong

Buddhism is one of the most widespread religions practised across the world. The basic principles of the religion have been derived from the teachings of Lord Buddha. People who practise Buddhism are expected to show unconditional love for all and try to realize the Ultimate Truth.

Buddhist funeral rites also rely on these fundamental tenets of the religion. When death occurs in a Buddhist family, there are some basic rituals which are practised with the purpose of ensuring that the deceased's soul can ascend to an elevated stage. Prayers are chanted invoking the positive energies of the deceased for his or her ultimate deliverance from this life cycle.

The funeral rites start with giving the deceased a traditional wash. Then comes the stage of chanting of religious texts by the priests, thereby directing the soul towards the path of spiritual freedom. The teachings of Lord Buddha, which speak of the value of goodness and compassion in daily life, are read aloud. The body is meanwhile prepared for the final rites. The relatives generally place some money in the casket along with the deceased. This is done to pay for the dead person's journey across the River of Three Hells.

Then the friends and relatives pay their last respects to the dead person as the casket is put at the altar. The relatives and friends give condolences to the deceased's family, while the attendees pray for his soul. The priests carrying out the ritual keep chanting the sutras along with the proceedings. Once the chanting is complete, people bow at the altar to pay their final regards. As the visitors start leaving, the family members give a gift to each other to display gratitude for partaking in their sorrow.

Once these rites are over, the family members can decide to bury or cremate the body based on their family beliefs. The different ceremonies are a means of bringing peace to the family of the departed as they know their prayers are directed towards elevating the status of the departed in his life after death.

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Cause Marketing - A New Solution - Buy1GIVE1 (Buy One Give One)

By David Anttony

Buy One Give One (BOGO) is the home of transaction-based giving.

STOP. Take a breath. And imagine you were part of a world where every transaction made a difference.

Imagine, for example, you purchased a TV, and automatically a cataract-blind child got the gift of sight. Automatically. Or imagine if today you purchased a cup of coffee and someone in Africa got access to clean, pure drinking water as a direct result. Again automatically.

It's all happening right now. Already Buy1GIVE1 (BOGO/B1G1) has become a true global giving 'village', bringing together businesses, their customers and worthy causes in a way that's never been done before.

It's happening globally, every second, every day and in every way with a staggering 556 projects already underway and making a difference.

That's because in the Buy1GIVE1 world, every single sales transaction, be it buying a beer in Jamaica or renting a car in Reno (and everything in between) gives forward in a well-defined, resonant and measurable way.

In this present economy, when both corporations and charities have seen a decrease in gains and contributions, cause-related marketing appears to really be catching on. Cause-related marketing is a business strategy involving a partnership between a company with a merchandise to sell and a charity with a cause to advance. As opposed to "corporate philanthropy," which simply includes a company making a tax-deductible charitable contribution, cause-related marketing benefits both the company (by helping to increase sales, and thus, profits), and the charity (by bringing in donations and calling attention to the cause.)

You buy a book, a tree gets planted. You dine out, a child is fed. Buy One Give One - simple. The list goes is endless and the giving simply happens automatically, every second, every day and in every way.

And it is beautifully simple. Buy1GIVE1 is now becoming a global movement as more and more businesses jump on board and enjoy the incredible benefits of transactional giving.

In Buy1GIVE1, they made sure that in all cases, the consumers are not simply involved in CSR initiatives on a daily basis. Buy1-Give1 gives answers to that and it does it every second, every day and in every way.

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What Your Body And Soul Crave

By Masami Sato

As the age old adage says, health is wealth. Here we are speaking about soul's wealth. Nutritious food is good for one's health because body can absorb its essence - it is ditto with our life. When we espouse life in its entirety, enjoying all the impressions and sensations in it, our soul will be able to take in its 'quintessence', coming to terms with the core of our existence, and helping us to live our lives to the highest. Masami Sato shares the mystery of living a complete life in this excerpt from her latest book, ONE.

Why is it many of us (in fact, most of us) occasionally experience some kind of empty feeling in our life? It is like being hungry. When we eat, we feel satisfied and become less interested in food. But as some time passes, we get hungry again. Then all of a sudden we feel so attracted to the smell and thought of food. We can also feel some kind of hunger when we are not even physically hungry-just after eating something. Some of us stay being hungry all the time.

Persistent emotional thirst is not the happiest feeling to have. Then how can we live our lives to the brim? How can we be more contented enduringly?

Maybe the answer is straightforward: just live our lives fully. The word 'full' holds the meaning of entirety. Then the secret to live a life in entirety is only to live it fully.

Let's start to look at one example of this 'wholeness' with something awfully close to our heart-our stomach.

Whole Food VS Half Food

We are familiar with the word 'whole food.' It is said that consuming whole food is the secret to the health and fitness we need. What has whole food got more than 'part food?'

A full grain throbs with a life of its own. If you put the full grain in water, drain the next day and keep for a few days, it shoots. It has its own life. When we dine on such food, our body takes in the entire live nutrients. It has all the qualities required to purify, remedy and foster different body cells.

And just like the example of a grain, most traditional eating includes eating whole animals as well. Eating whole fresh fish used to be more common than taking a part of fish and throwing the rest away. It was the same for meat and the same for vegetables.

'Semi food' at times is more sweet and aromatic but does not offer much nutrition. We may savour its taste, but we could become a victim of a long-time malady if we only ate 'semi food' every day of our life.

So, to make up for the missing half, we began to take nutritional supplements. We have been trying and researching for pretty long to find the perfect equilibrium. It gets more and more difficult as we slice the food up, add preservatives and transport, and even try to supplement with other parts coming from various sources, places and seasons. Some of the nutrients are not even from natural resources. They are synthetically generated. After it is tested and analysed, it is approved for man's consumption. But however hard we try, we cannot merge the 'bits' from different sources to make it alive.

Semi Life-'Sweetness' of Life

So, if we looked at our life now, part of what we are doing can be like eating the 'half food'. Just savouring the sweetness of life but throwing away the real nourishing part. And if we soaked our 'half life' in water with other bits and left it in the sunlight, could it shoot and grow into a beautiful whole life?

Whole food is not (as some people seem to believe) of a bland taste. In fact it tastes better if cooked properly. But as requirement is low, it is more costly. It is in reality more cost-effective in the long term though, as we will have to pay less as medical costs later on. When more people will start having it, it would automatically become less expensive as it is a simple food with less processing cost and waste.

Our life is identical. When we are only conscious of the 'sweet taste' and discard the remainder into the dust bin because we do not realise its worth, we may be jettisoning the most important component. And that which we cast out could have the maximum power for the substantiation of our life and our financial system. It also needs more vigour and sources to throw it away. Better yet, that which we throw away comes at no cost.

So, what is that we are not looking at?

Think of a life where we didn't actually sense we were missing anything there.

The secret is right there. The secret of a whole life.

Whole Life-The Complete Life

When it's 'whole', it doesn't matter how big the whole is. It can expand simultaneously. It can still contain all the elements to sustain itself as a whole living being. Once it grows to a certain size, it can still live without some of the parts. Like plants can live after being eaten a little by birds or trees still thrive even after losing their leaves. But if we neglect the balance for a very long time, eventually it can start creating a fatal imbalance. Then it could become too complicated to get back into balance.

We do not have to return to prehistoric times to find fullness. Fullness exists in the present. All that is required to do is view intently; view intently enough to actually find.

When we can see our life as an entirety and resist jettisoning what feeds our life the most, we start feeling more and more satisfied without searching for 'material' to fill the depressions and vacuums of our life. Everything finally finds its level. We now recognize the entire apparatus of the world in a very altered way.

Yes, it is now time to learn how we can form (and find) this equilibrium constantly and manageably.

The actual sustaining element of our life is what makes us feel joyful deep down. It is like that component of food that makes our body strong in the long-term. Emotions we feel in our everyday life are the real solution to our permanent happiness. And there are emotions that make us feel more absolute.

The smiling visages we see when we acknowledge the merit of others. The happiness we feel when we give others gifts. The tenderness we feel when we see our children being happy. The motivation we get when we sense that our life is full of substance ..

Let us absorb these moments of our life wholeheartedly and savour the aroma of our full life. Then we will find how it is not obligatory to incessantly fill our heart (and belly!) with earthly satisfactions - those types of things that only add to our yearnings afterwards.

We can actually sense this pleasure, gratefulness and ardour in order to be aware of life as a whole at any moment despite the conditions. It is not about what we find, what we learn or what we accomplish that finalize our life in its entirety. It is about what we 'elect to' experience about our life.

Yes, our life in fact is already whole.

When we initiate taking actions based on this knowledge, we can have real control over the balance creation - enduring health, prosperity, enriching connection and delight.

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Steps On How To Successfully Give

By Masami Sato

A new development is revolutionizing many lives in the hamlets of India by bringing brightness where there used to be blackness.

The New York Times published an article titled, "Husk Power for India". Electricity, which is prevalent in the lives of many in developed nations, is a pure luxury in remote areas of developing ones. What was once fed to animals now is used to generate electricity - rice husks.

Growing up in rural Bihar State, Manoj Sinha knew what it was like to sit in the dark. Being an engineer with Intel Corporation he had all the skills to make a lifelong idea come alive. He led the development of his electricity equipment that generates power from rice husks and other farming waste and now he sells it to villages across India.

Sinha is what could be called a reformative businessman because he feels business is the answer to major social problems. "Business leaders must realise that the world's poor need investments more than handouts," he says, adding, "these are customers, not victims."

The article motivated me to think about offering things in a different way that made me ask myself, "what is the most perfect form of giving?" Is it edification, commerce or disaster aid? There are so many ways to create a difference. One way of giving can seem more productive or practical than other ways depending on the way it is given expression, viewed or put into practice.

I then came to delineate there were eight segments to giving as a way to see this. So, let me chart out the eight differences; which in effect are often 'stages' of giving as well.

Stage one: Necessity - saving and helping others who are afflicted by natural catastrophe, contagious diseases or other unmanageable conditions.

Stage two: Reprieve - providing reprieve from long-standing malnutrition, penury, illnesses, handicaps or inequity which otherwise would prolong or get worsened because of the lack of perception, edification or resources.

Phase three: Curing and defending - morally, bodily and spiritually. Many people carry scars that may be invisible but strongly constricting their lives. Giving the cure to release the long-standing suffering creates more chances for them while giving necessary defense gives them a feeling of security.

Stage four: Training - giving better training, knowledge and skill instruction to create empowered and practical solutions to resource creation while encouraging people to identify their singular talent to survive.

Stage five: Inspired investment - giving a help, capital or resources to those who have great talent to alter the situation. This gets used many times as the resources become more and passed on to other people who again produce more out of the prospects given.

Stage six: Sustainability - working together involving the people in the local environment, creating sustainable community - environmentally and socially.

Stage seven: Empowerment - sanctioning and influencing the people to set free their true capability and drive to make a difference. In this group of offering, the aim of offering changes from 'giving to those who are in need' to 'giving people an opening to give to others' and to the whole group.

Phase eight: Caring - just doing whatever we want to do to cherish and care for others. No tactic or expected result exists in this phase of giving. 'Giving' does not even exist here in the conventional sense of the word, as there is no sense of ownership or reasoning or yearning to alter anything. This is where we do not even have to worry about anything, we give as a part of our own delightful sense of being.

What we also perceive is that at each one of these eight stages of giving there are distinctive things that the donor gets back.

One: Sense of connection

Two: Sense of comfort

Three: Relief from pain (our own)

Four: Thankfulness for our own ideas, gifts and conditions

Five: Long-term sense of commitment and contentment for our own life

Six: Better ambience for our own life and for the lives of others we treasure and revere

Seven: Soul rewarding stimulation and commitment to our own purpose

Eight: Care

Giving has many planes and understandings upon the basis of the giver and the beneficiary. And the 'levels' do not explain which one is higher than the other. All are imperative.

I was lucky to have an experience early in 2008 while journeying with a group of devoted entrepreneurs across India to see how we could be more productive in our helping. I was particularly happy to have one outstanding encounter that led me to think about what 'actual giving' really meant.

We were travelling in a small town one day. Four of us had just called a taxi to take us to another nearby town. We dealt with the driver cautiously as our hotel staff had forewarned us about the possible swindle when they see that we were not local.

We halted briefly in front of the local train station for a short recess on the way. While the others went to use the restroom, I tried to chat with our taxi driver standing near his vehicle. With his limited knowledge of English and a wonderful smile that showed his blackened front teeth, he told me that he had a house on the suburbs of the town and he had a sweet wife and two lovely kids who went to the local school - I felt a strong bonding with him.

I patted him on the back for having an affectionate family and told him that I also had two kids of the same age as his. When the others came back the driver instantly asked us to come to his house for food. I thought it was just a formality he wanted to convey at first. However, after leaving us at the centre of the town, he was particular that he would wait for us till we were done with our traveling around the town. And he actually did. I was in fact quite taken aback to see him still standing by the side of the road next to his taxi even after an hour. We hopped back into the taxi and he whizzed off up the road to where his home was.

When we reached there we were really quite taken aback to see how he was living. It was more or less similar (if not worse) to the standard of people dwelling in slums we had visited before. From the gleaming new taxi he was driving, who could have thought this

As he drove into the narrow unsealed street between small houses that were made with roughcast concrete blocks and mud painted walls, we almost regretted about saying yes to his invite. For a brief moment I felt pangs of guilt. "How could I go to this man's home who didn't seem to have anything and I didn't even bring any food or gifts for his family", I thought.

As we went inside his house, we saw a vessel and a small stove on the floor. His timid young wife raised her head in surprise and withdrew into the small store room (a cupboard size) adjacent to it. As I took in the scene, I saw the neighbours residing next door giving her a few cups across the broken down concrete fence. The young couple did not even have sufficient teacups in their house. There was a single room fitted with one single bed and a pretty old galvanised box near it.

The taxi driver quickly pulled out three hand-woven rugs from the chest and rolled them out on the small patch of mud floor putting one on the bed.

Soon the cups of tea and some snacks arrived. All his children and children from the neighborhood came to see us and stood in the doorway. All six of us were totally squashed in the tiny room. I curiously asked him where all his children were sleeping. I thought they probably had another space somewhere. To my surprise, he cheerfully pointed the chest and said it was their bed with his beaming smile.

He cheerfully informed us that he was a dancing expert of the area and pointed at the medals displayed on the recess above his bed. Bent on showing us his dancing skills he at once ran outside. From some place music started coming into the tiny room. He has no arrangement for music in the house, it was flowing in from outside. I wondered where it came from till I saw him bringing his taxi in reverse to the back wall of his house with the doors open and music flowing in from the high volume car radio!

With his dancing and the cups of tea his wife produced, time moved quickly and it was soon time to thank them for their wonderful hospitality and proceed on our way. As we got up to leave and give our thanks to him and his wife, he took the best of the rugs he had, rolled it and gave it to us. It was practically one of the handfuls of good things he had. It was difficult to comprehend the enormity of the gesture.

We all respectfully refused his gift and came out saying goodbye to everyone waving at us. We got perplexed about this whole thing. Should we have offered some cash to the family as they obviously had limited means? Should we have agreed to take his wonderful gift?

As I was thinking about this soul-lifting happening a few days afterwards, I was wondering about refusing his gift. He looked quite dejected that we didn't agree to take the gift. It wasn't only the fact of declining the gift that crossed my mind.

I understood that the sense of unease I felt was really ensuing from viewing him as unfortunate. I was perhaps thinking that I couldn't possibly accept something from a person who had very little.

But did he actually have modest means? Maybe he had other things - a lot more.

Maybe the greatest gift we could have given him then was to receive his gift in total respect and gratitude.

All acts of giving and receiving are necessary for us to fill our world with abundance and fulfillment equally for both giver and receiver. We can start doing this instead of judging and justifying one over another. The pure act of giving and receiving requires no further explanation.

Manoj Sinha's words echo in my mind once again, "these are customers, not victims." I can imagine the smiling faces of the villagers who are now proud to have electricity in their villages and the children who now can read books and learn in their homes at night.

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Wednesday, December 30, 2009

Energy Tax Deductions - Time Is Running Out

By Robert Holdsworth

Many businesses have implemented energy efficiency measures in their facilities over the past several years to help decrease operating expenses and aid the local and global environment. What a lot of these companies do not know is that sizeable federal tax deductions are available to them and also that time may be running out.

The Energy Policy Act of 2005 (EPAct 2005) provides generous, immediate tax deductions to businesses for making energy efficiency improvements to their buildings. The federal tax incentives center mainly on efficiency improvements to lighting, HVAC and building envelopes and can be as large as $1.80 per square foot.

The Emergency Economic Stabilization Act of 2008 extended Section 179D and EPAct 2005 so the act will not expire until December 31, 2013. However, that does not mean that time may not be running out for some companies.

For businesses that implemented energy efficiency projects in 2006 it is probable they filed their tax returns before April 15, 2007. If they were unaware of the deductions at that time, they are now at risk of losing those tax deductions forever since the IRS only allows a three year period to amend tax returns.

That means if you have not yet amended your 2006 tax return you have only a few months left to do so!

As an electrical contractor working with commercial and industrial customers you certainly have been thinking about ways to increase your sales and likely how to better utilize your current book of business to that end. You have also most likely been approached by your current customers asking what they can do to reduce their energy costs.

Have you thought about a strategic partnership with an experienced engineering firm that specializes solely in turnkey, energy cost reduction projects on a national level? One that can bring whole facility energy solutions to the table for you and your customers? A company that can provide a fast payback and increase cash flow for your customer?

Bringing in such a company will grow your business as you will be the one who is sub-contracted by the engineering firm to provide the installation services under their management and direction. You can use this approach over and over again with all of your customers and doing so will not only increase your revenues exponentially, it will also transform your customers' impression of you from simply another vendor to that of a valued consultant.

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How Can Kenneth Copeland Ministries Help Christians?

By Kenneth Taylor

Kenneth Copeland Ministries is no doubt known to many Christians around the world for spreading God's words. It is one of the most popular international Christian ministries known for spreading the good news of the gospel in its truest sense. Due to this reputation this ministry continued to enjoy its popularity despite all the stories and articles which were all geared to try to discount its credibility.

This ministry has successfully spread the word of God by employing the powers of tri-media. Other than its popular website being patronized by Christians all over the world, it tirelessly spread the gospel with both radio and television broadcasts, heard and viewed in many parts of the globe. Their magazine is also a powerful arena in its quest of having God's words reached and touched as many people from all walks of life regardless of its race, color, age and gender.

The ministries of Kenneth Copeland go beyond spreading the gospel. It reaches out to as many Christians in many places around the globe by exploring all mediums of communications that are truly effective in its quest of spreading the gospel. Reaching to them not just to spread God's words but also trying to impart the real values of love, faith and hope.

Kenneth Copeland ministries goes beyond spreading the gospel as it also tackles life's values using all interesting and exciting mediums of communication. Those who are hounded with life's different problems on finances, relationships and sickness get a helping hand with Kenneth Copeland. It employs its own way of helping others in need.

Regardless of its degree and the people being hounded by such problems, Kenneth Copeland tries to address these kinds of problems using biblical teachings. These are among the positive attributes that made it known to many Christians from around the world. This is why many people will definitely find solace with this kind of ministry that Kenneth Copeland tries to share the whole world with.

you can always count on Kenneth Copeland Ministries. Among the many problems that this ministry can surely address with all ease are troubles hounding relationship or finances. It seems to have all the ways to address those things appropriately and accordingly. The ministries of Kenneth Copeland can also enlighten your blurring perception on spiritual things

other than problems you need to seek professional spiritual guidance. It somehow provides you with the ways of finding answers of questions lurking in your mind pertinent to your beliefs and faith. You will surely find answers to questions pertinent to your relationship with God with its interesting manner and materials in spreading the gospel. These are only a few of the many things you shall learn from the ministries of Kenneth Copeland.

It also teaches everyone the right way to pray if you are indeed a Christian who is not actually living the way you should. You shall learn the right and successful way for Christian living from Kenneth Copeland Ministries.

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The Importance of Periodic Channel Program Evaluation - Passing Muster

By Veronica Carrillo

Traditional methods of marketing and advertising are dying. Why do I say that? Answer the following questions and what conclusion do? You draw. Do you use the yellow pages? Do you watch television commercials? Do you listen to advertisements on the radio? Do you read "junk mail" advertisements? Do you read newspaper and magazine advertisements? Did you, like most people, answer "No" to most, if not all, of those questions? If you did answer "No" then you should be reaching the same conclusion as I. If "No" is the answer; that raises the question of where are you and others going for your information and of course the primary answer is the Internet.

This is also the reason why the use of business gifts plays a vital role. If you use attractive promotional products, it is possible that you are able to retain good relations with your existing customers and also attract new business clients. If you take proper care of your customers, they will tell other people about your excellent service. Experts believe that word of mouth is one of the best ways for any company to get new business offers. So, make sure that you look after the customers you already have.

You can contact the main office and offer to hold a free training teleseminars on an area you are knowledgeable about, such as using social media sites to market small businesses, article marketing, or blogging. This gives you the opportunity to show off what you can do to the members of the Chamber. You can use the small business you have been helping as an example. Make sure you tell them where they can find you if they want more information.

It is believed that the Leather or leather look always make a good impression and personifies quality. If you are planning to market your business first impressions really count. It is also often seen that every organisation, big or small, also conducts occasional events. These events are also intended for different purposes such as anniversary celebrations, annual general meetings, press conferences, seminars, tradeshows, etc. Another popular business gathering is workshops or HR-oriented programmes for the employees of an organisation. The promotional items adorn the venue creating an ambience of friendliness in every occasion.

On the other hand customers and prospects do not want to be interrupted by the commercials. It is a dilemma that businesses must figure out. The oldest form of marketing is Word of Mouth or relationship marketing. The effectiveness of these "advertisements" was typically successful because you were simultaneously receiving an endorsement. As markets grew and as businesses expanded; new techniques were created to reach new prospects. With the advent of newspaper or print advertisements, television commercials, and direct mail to name a few; ways to spend your advertising dollars exploded. Although businesses were successful in the goal of reaching more customers the effectiveness of the process declined drastically. Businesses were typically told that a return of 1/2 of 1% to 2% was a great response. When you consider how much time, effort, and cost was expended in attracting these new customers the return was truly very small. With the advent of today's new Internet technologies, commonly referred to as Web2.0* applications; technology has brought back the days and effectiveness of Word of Mouth and relationship marketing. Not only has it come back; the ability to have more control and manage it has improved dramatically. Businesses even have the ability to drive the effort. To be successful today's businesses need to take advantage of this technology to make their products and services known and to be a viable competitor.

Answer these questions: Are you looking to build your business? Do you want your marketing and promotional dollars and efforts to generate more results? Did you or do you expect more from your website? Do you want your customers speaking on your behalf and promoting your business? Do you want to tap into the Social Networking phenomena to promote your business? If you answered "yes" to these questions watch for my next article: What Is a Social Network Contact Worth. *web2.0 applications are those that enable interaction between businesses, customers, and prospective customers. Specifically the applications are Facebook, MySpace, LinkedIn, and business and personal blogs to name a few. In the past communication was one way, now with the opportunity for dialogue effectiveness increases dramatically. In fact in the web2.0 environment content is a collaborative process between you and your customers.

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Need Investment Capital? You Need To Call A Corporate Turnaround Consultant

By James Scott

Most companies who are on the venture capital trail are not set up properly to attract investors. When an investor looks at your business plan and private placement memorandum they are looking for certain things. Of course funding sources look for the obvious, a solid business model, positive cash flow, industry genre with solid future growth, recession proof business (if there even is such a thing) and minimal debt.

Countless companies are turned down for funding because they lack the basics such as: an advisory board, board of directors, solid executive staff with a well groomed pedigree, reasonable share price, business plan and PPM that spell out the risks for the investor and an original marketing strategy that covers all the angles. These are just a few of the most common mistakes that companies make out of naivety and by not taking the time to hire an expert to properly structure them to make the entity appeal to investors.

Seasoned expansion and turn-around consultants can step into a company and immediately zone in on the issues that will hinder a client's investment magnetism. Often times it only takes 2 to 3 weeks to completely reorganize a company to make it stand out like a beacon in the turbulent finance industry. If you are seriously considering the idea of raising capital with a private placement memorandum, traditional institutional loans, venture capital or a public offering don't be penny wise and dollar foolish.

Spend some money and hire a consultant who is completely submerged in the finance industry to take control of the elements of your corporation that are seen as 'black eyes' to investors so that you can achieve the capital you're seeking.

The reality is, raising capital for your company is easy and straight forward if you've taken the time to examine your business objectively and sought out the expert analysis of an industry expert consultant who will run your company through a formula and make the necessary changes to increase your ability to raise capital.

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Take Your Business Public: How To Find a Consultant That Can Make The Process Fast and Easy

By James Scott

So many companies dream of going public to raise massive amounts of capital, as set up for an exit strategy, to make acquisitions with stock and for many other reasons. While your intentions may be pure and with genuine motives, you're entering shark infested waters of boiler rooms, crooked attorneys and underbelly consultants who have made careers off of taking well intentioned executives just like you for a 24 month rollercoaster ride while they take every penny you have as your company shrivels up like week old road kill.

Just and honest consultants in the 'public offering' industry are as rare as the illusive white elephant. This industry exists in a cesspool surrounded by rose gardens; from afar it looks amazing and an image of a dreamland but get up and close and the sludge and odor are enough to make you run and hide. So what do you look for in a consultant? The best consulting firms are the 'boutique firms' with minimal overhead that keep a low profile and are made up of 3 or 4 'partner' consultants.

These firms typically have the experience of working with the large consulting groups but for one reason or another have decided to leave and go out on their own. The great thing is, these small groups typically have massive contacts and process your entire public offering in-house. Offering a complete turn-key solution that is managed in-house offers a huge advantage because there is accountability and you can actually build a relationship with the people that are making your dream of a public offering come true.

These 'boutique' consultants will usually stay onboard as growth consultants for the life of the company in exchange for modest fees and a pre-IPO or pre-OTCBB equity position. The large firms will hack you out at the knees and gouge you with fees while they take massive amounts of equity in your company which takes away your bartering chip when you need to offer more stock to the public to raise capital.

The small firms will also work one on one with you to show you how to use your stock to grow through acquisition and other nifty ways to use stock to grow. Seek out the boutique consulting firm and save the attorney for spot audits. Hold on to your cash. Why pay outrageous fees to lawyers when you can pay 60% less with a small consulting firm that will add all the bells and whistles for free and actually get your stock trading, usually in half the time?

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Tuesday, December 29, 2009

Tips On How To Find Prepare For Executive Level Job Interviews

By Jason Lee

Consulting firms generally include case questions in their interviews. In these questions you are asked to think through some "real-world" questions, usually one with which you're totally unfamiliar! You should approach these to demonstrate your problem solving opportunities. They also try to pressurize you usually through silence or confrontational questions, to see how you react. Answer pleasantly and calmly, ignoring the provocation.

Second interviews involve often a daylong series of discussions with potential supervisors, co-workers and other managers or department heads. In disciplines like education, you may be asked to bring a portfolio or to prepare and deliver a class while being observed by other professionals. Some organizations also administer tests or give tours. The JobConcierge Best Executive Recruiters list is a free list of recruiters and headhunters who help anyone find jobs, including executive jobs and executive level jobs.

Maintain your enthusiasm with each new person you meet. A group may interview you. If possible, learn the name and title of each member of the group before the interview. This will allow you to know with what orientation or area of interest each person approaches the meeting. It is best to know this in advance of the interview day. Handle this situation in much the same way as if there were only one interviewer, taking care to direct your answers toward each person in the group. If you are asked the same question for the sixth time, remember that the person who asks has not yet heard your answer. When you arrange the visit, make sure that you understand who will pay for travel arrangements, how they are to be made, and what records you need for reimbursement.

On-site interviews often include meals. Follow your hosts' lead, both in ordering and in deciding whether to talk about work-related or casual topics. These meals are part of an evaluative process, whether or not they appear informal. Recognize that you will be visiting a working organization and the people you see may not be able to devote exclusive attention to you. Don't take it personally if an interviewer takes a call; pick up the thread of the conversation when the interviewer is free again. Second interviews include group interviews in which several applicants for the same position are presented with a problem to solve or subject to discuss as a group. The interviewer merely observe. In this case, keep in mind that you are being evaluated in terms of how you interact with the other members of your group.

Maintain eye contact and return a firm handshake if a hand is extended, close the interview with the same enthusiastic and energetic style with which you approached it. Be aware of signals that indicate that the interview is over. An interviewer may stand or express appreciation for your time. This is your clue to close the interview. Express your enthusiasm for the organization and, if you are interested in the position, ask the interviewer when a decision will be made and when you may call. Send a thank-you note following each interview. For more job search advice and job interview advice, check out the JobConcierge Best Job Search Advice on the Internet. JobConcierge collected some of the best job search advice on cover letter tips, career change advice, networking advice, video resume tips and ranked the best articles on the executive job search website.

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NFL Preseason Handicapping: Pros and Cons

By Ross Everett

Among the sports betting public there's a lot of conflicting opinions about betting NFL preseason games. That's not really surprising, since there doesn't seem to be much middle ground on the subject. Overly cautious handicappers would argue that preseason football is a poor wagering opportunity. Some of the more obnoxious tout services would have you believe that short of a fixed game there is no greater "lock" that preseason football. Like most things that produce such polarized opinions, the truth is probably somewhere in the middle of the two extremes. Preseason NFL football is a unique proposition for the sports gambler, but when approached with caution, discipline and knowledge it can yield some profit.

The opponent of preseason wagering would suggest that its a bad wagering opportunity by its very nature alone--simply stated, the games don't count meaning that the motivation and focus of individual teams is always in question. It's hard enough to identify teams that are in a desirable 'spot' during the regular season, the often conflicting agendas of personnel evaluation, playbook testing, and injury prevention found in the preseason makes it impossible. All told, this uncertainty makes it very undesirable to get financially involved with preseason NFL games.

The preseason NFL betting enthusiast would suggest, however, that it is the uncertainty that characterizes these games that makes for such a strong wagering opportunity. For example, in a matchup between a championship level team and a losing team you often see strongly divergent approaches to the game. Successful teams have more to worry about in terms of player injuries, fewer areas in which they need to evaluate talent, and more continuity in the areas of coaching and team chemistry. They often view preseason games as a chore, and have little interest in their outcome as long as they keep their superstars healthy.

Now, lets look at the other side of the equation. A "lesser" team by regular season standards might have a number of starting spots or key backup spots up for grabs. They may have new coaches to impress, or new offensive or defensive coordinators whose schemes they'll have to implement. Certainly, winning any games"whether or not they count in the standings"are of utmost importance to losing teams trying to turn things around. Finally, a bad team can gain a lot more psychologically from beating a playoff team than the playoff team can from beating a doormat. A struggling team that is destined to lose a lot during the regular season won't have a lot of bright spots, so a preseason win against one of the league's elite can mean a lot more.

Even among teams that don't worry much about wins and losses during the preseason, they don't want to go into the season losing them all. For that reason, one of the most successful preseason situations over the past decade and a half have been teams that lost their first two preseason affairs. During that span, 0-2 teams have hit right around 60% against the spread.

The philosophy of a NFL head coach is arguably the single most important factor contributing to preseason success. Some coaches always want to win, even if the games don't count in the standings. Other coaches place a much greater importance on evaluating personnel and giving backups playing time they won't have the opportunity to get during the regular season. The coaches that have a strong desire to win in the preseason often result in their team's pointspreads being inflated somewhat, but a motivated team is always worth consideration for a wager.

The Internet has become a very valuable weapon in the NFL preseason handicapper's arsenal. Simply following the local media reports of NFL teams can often produce a wealth of 'mission critical' betting information. The combination of anxious beat writers, little in the way of 'real' news, and a less guarded approach by coaches to games that 'don't count' can often reveal game strategies, playing time for key personnel, or even a team's specific agenda for a particular game. Sometime coaches will come right out and say that evaluating a certain position, or working on a specific offensive scheme is their top priority for a game. It's a great way to find not only good teams to bet on, but strong situations to go against teams that are focused on something other than outscoring their opponent.

The bottom line is that while the NFL preseason does offer some solid moneymaking opportunities, its not a 'free cash grab'. It's best viewed as an opportunity to grind out a small profit, but as always its essential to maintain the same degree of discipline in handicapping and money management as at any other time during the pro football season.

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Find Executive Level Jobs Tips: Executive Social Networking Online

By Jason Lee

From recent graduates to executives who are earning over $100k a top embrace social media and start a proactive job search. The recruiting industry is changing over the past year dynamically; finding candidates via posting ads on the traditional job boards or hiring headhunters is replaced by the method of looking at the candidate's profile on linkedin or using their own due diligence. If you haven't made your account on linkedin, twitter, facebook than make it today. In today's environment you have to upgrade yourself otherwise you will be left behind. As the limited space is given , I'll skip the basics and take my concerns on personal branding and differentiating your job applications with linkedin.

Start extending your personal brand by joining and participating on discussions on facebook and lindedin. Q&A section is in linkedin and specialized groups are in both sites. Answering questions and participating in discussions is the best way to promote you. The web scouring recruiters and people who enjoy your posts can add and connect with you if you leave your email address, signature and other media information at the bottom of your message. The only way is for this to be sincere and consistent. Jobconcierge facebook is the best way to start. Frustration makes people quit and but you become successful by giving small time periods weekly or monthly.

Integrating social networking with the job applications is the second phase of differentiating your job applications. Searching through the jobsites is very tiring and time consuming and itself a job. The best way to start is niche job boards. If you want success and want to maximize chances of your next job than this is must. When you are searching jobs online and start finding joins which are relevant to you than you start mentally start dividing jobs in the following categories: (1) ideal job or (2) willing to work there. Job applying is a game itself, if you apply more the chances of getting interviews is more. JobConcierge service really helps where you get a assigned HR recruiter who manually searches over 300 job boards to find the right jobs for you and applies too. What works is the executive search service.

The search can be more refined by using the search box which is their in linkedin in right upper hand side. The members within 1st and 2nd degree connections are contacted by the clients , I suggested. You can make a basic ground by joining the same interest groups in which the person is to whom you want to contact and in which there is no basic ground. By messaging people and talking them on phone is the best way to know more about the company what we suggested. The surprising thing is the results that how many people are willing to help. Whether they have any information on the posting can be judged through the conversation if you know anyone in a particular division can bring you a HR contact or you can send your resume directly to HR attached with a suggestion.

Take things one step further and thing strategically now. Two Job concierge members have thanked me for receiving job offers each in past seven days. How did they do it? It's not by chance. Relevant jobs were founded by their jobconcierge online each week for them. On linkedin for ideal level jobs they reached out and connected with people. Their applications were filled out and submitted by their Jobconcierge for the other level jobs. Job search is itself a job of full-time. Using your time more efficiently and result maximization. Online spending 50 hours in a month and getting is nowhere what is done by an average job-seeker. Taking things one step further can be done by classifying jobs you find online, starting a proactive job search and reaching out to various connections on LinkedIn. What you get will really surprise you .

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Executive Job Search Tips - How To Prepare An Executive Level Job Resume

By Jason Lee

Resume is not designed to get you a job. A resume can't make you qualified for positions outside your area of expertise. When we compare between entry level or mid level resume executive resume's tend to be longer (two or even three pages is the norm) or even a bit more detailed, and emphasize strategic contribution. The resume along with other documents should present a sharp, focused, cohesive picture of whom you are and why you are valuable.

1. Start your resume with a summary rather than an objective, it should highlight your strongest selling point or say your USP. It would enable a reader to consider you as asset. The main point to note here is that through this you should be able to convey the type of profile you are searching for and your major career contribution.

2 Showing chronologically work history is always a good idea. In case, responding to any recruiters online, your purpose won't be fulfilled if your resume does not show your work history in a chronological manner as most employers like to easily go-through it thatway followed by a powerful introduction. Properly display details of your job, employer and the time-period of job assignment even when trying to show any not-so-shining recent experience. If not following these standards, the probability of your resume making way to further gets diminished.

3 Your Resume should be more about that what you did instead what were your duties in the job. Rather than describing your scope of responsibility describe your achievements and contribution. Things you did to improve the revenue, profitability, productivity, customer satisfaction or contribution to other business objective. As an Executive it is better to be focus on strategic contribution rather than administrative task. By doing all this things be sure that you are communicating the big picture in your resume. Employers are pretty intelligent; they can make assumptions based on the job titles.

4(a) Your accomplishments will have even more impact if you present them in context or in relation to a specific challenge. Instead of writing that you have increased the revenue by 23 percent you should write that you reversed a five year declining revenue trend by focusing business development efforts in niche market. You achieved the profitability for the first time since 2002. You should make the reader to skim through the resume to pick the important information. Use of enhancement, bullets and indications make your information easy to absorb. It's important to keep in mind that you don't make any spelling, punctuation or grammatical error.

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Executive Job Search Advice - How To Look For Executive Jobs At Job Fairs

By Jason Lee

The best way of mastering jobs is attending job fairs. It is necessary to prepare yourself before attending any expo. Generally, all job fairs have similar elements and processes which require your attention. The most important aspect is how efficiently you distribute you resumes and make contacts with the employees of different companies.

Working for a company, after all, isn't only about technical skills. Beyond using Microsoft Excel, PowerPoint, and Word, you have to work in teams with superiors, underlings, and colleagues to meet company objectives. At job fairs, recruiters thus want to see if you are capable of normal social interaction and if they could work with you for five days a week in a professional environment. In some ways, they are testing your social skills.

It is definitely helpful in enhancing your interaction skills by researching companies in advance. By this you can able to ask good questions and can easily leave an impression. Company information can be easily collected out by (1) finding official websites, (2) Googling the name of the company, or (3) linking from job-fair websites (for example www.jobconcierge.com's job-fair page: http://www.jobconcierge.com/job-fairs) which may be used by you for finding information about current job fairs.

One habit that you should practice is preparing notes after meeting recruiters. You should pick up the visiting cards before leaving, and on your way back take notes about personal and professional details that you learned about each recruiter. This will be very helpful later for follow-up letters or name-referencing in future interview, otherwise there may be a case when you may not remember what you talked about after two or three days go by. For job search advice and follow up letters advice, be sure to check out the JobConcierge's Best Job Search Advice on the Internet (http://www.jobconcierge.com/best-job-search-advice)

Finally, once you have left the career fair and taken your notes, be sure to send thank-you letters to the representatives with whom you spoke. They will serve as another signal that you are interested in working for the company. You can let them know that you appreciate their time and are enthusiastic about the opportunity to work for them in the future. The thank-you letter should not be sent any later than 48 hours after your interaction with the representative. It is a common and professional courtesy that is generally expected of all serious fair-goers. So whether you're looking for advice on general job advice, job fair advice, or thank you and follow up letters advice, JobConcierge's free job search advice is the right place comes to start your executive job search. With any luck, those good impressions-combined with a strong, targeted resume-will convert your job-fair effort into a new career.

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Monday, December 28, 2009

Qualities Of Highly Effective Professional Brochures

By Norman Chow

Companies of all kinds and sizes make use of brochures as an important tool of advertising. They present vital information about a company like its products and their superiority over the competition, its key features, its contact information, and so on, hence imparting reliability to it in the marketplace. Since, they play a key role as a marketing tool it is important that they are designed well and undergo fine quality printing. As you proceed with this article, you will get some valuable information on several aspects of brochure printing and design.

The primary aim of a brochure is to convey information. However, it also needs to be visually attractive, so that prospective customers are are curious to read it. It should use text and graphics in the right combination, while the colours should also be used aesthetically. The basic components of design such as outlines, fonts, and images should work in complete unison to bring the desired effect. In addition to being coherent and easy to follow, the brochure must also be a visual delight and not jumbled and messy.

The brochure printing related issues should also be taken care of at the time of designing. It is always recommended to take a test print to see what the end result will look like before sending the design for printing on a mass scale.

You should also be mindful of your financial allocation for brochure printing while conceiving the design. It's a good idea to opt for black and white printing if your budget is small, as it will turn out to be cheaper than coloured printing. However, if budget is not an issue and if vibrant and colorful brochures are what you have in mind, then thick and glossy papers should be chosen for sleek prints. Even if you are creating a concise brochure with both sides printed, then ensure that the paper is strong and its thickness is sufficient so that prints on either side don't overlap or smudge against each other.

Looking for rebates from the printing company makes good sense if brochure printing is being done on a large scale. However, never compromise on quality, as you do not want to create a negative impression of your company on potential customers.

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Important Tips in Designing And Printing Brochure

By Kati Smith

Brochures play a critical role in the promotion of a business. They incorporate essential information about a organization like its offerings and their superiority over the competition, its key features, its contact information, and so on, hence imparting credibility to it in the marketplace. A badly made brochure can cause irreparable damage to the reputation of the company and hence it is very important to take considerable degree of care and attention while developing it. As you read along, you will get some valuable information on various aspects of brochure printing and design.

The primary aim of a brochure is to provide information. However, it also has to be visually attractive, so that prospective customers are tempted to read through it. It should use text and images in the correct combination, while the colours should also be used aesthetically. The basic elements of design such as outlines, fonts, and images should work in complete unison to bring the desired effect. The brochure should not have a messy feel, instead it should be clean and savvy, and at the same time simple and coherent.

While designing a brochure, brochure printing aspects should be kept in mind. It is usually a good idea to take a sample print out to see how the final brochure is going to look before you send it for bulk printing.

You can also look great designs in magazines, and most probably in the internet. Be sure that your design is related to what merchandise or services you are advertising. You can get an impressive brochure if you work with your creativity and resourcefulness.

You should also be mindful of your financial allocation for brochure printing while conceiving the design. Gray scale printing is cheaper than color, hence if you are on a small budget you may want to go for the former. If you are not restricted financially and are looking for attractive, multicoloured brochures, then you should remember that such brochures come out much better on thick, glossy papers. A compact brochure which requires printing on either side of the paper will need an adequately thick paper for printing.

Looking for rebates from the printing company is a good approach if brochure printing is being done in bulk. However, never sacrifice quality, as you do not want to create a negative impression of your organization on potential customers.

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How Corporate Gifts Can Still Be A Good Investment In A Down Economy

By Nora Jones

The success of any business organization is governed to a large extent by a healthy relationship with its clients. If the clients are contented and continue to return for services, the company's chances of surviving bad economy improve significantly. Corporate gifts are a remarkable way of maintaining good relationship with your customers. They are a cost-effective way of keeping your client happy, and hence they are appropriate for bad economic times also.

The receiver of the gift should be duly considered when selecting a corporate gift, as his or her appreciating the gift is the single most important objective of the whole exercise. Corporate gifts could be distributed for the promotion of a new product or service launch or given on special occasions such as New Year to show clients appreciation and attempt to maintain a long term relationship.

The gifts could vary from coffee mugs, stationery to even a bottle of exquisite wine. A clever way to generate customers' recall about the company is to emblazon a logo on the gift item.

Consider a gift that gives when you are thinking about corporate gifts. More and more people are switching to different ways of thinking and want others to benefit. Buy1GIVE1, KIVA and Change The Present are organisations that can offer gift value to your clients and staff. Check Buy1GIVE1 out at www.b1g1.com.

The gifts must be of good quality or else the strategy will backfire. The quality of a gift plays a pivotal role as you don't want the clients to misunderstand the intention of gifting. In a bad economy where the clients are always searching for better deals elsewhere, it is even more critical not to give them any reason to feel upset with your company.

Keeping the ongoing economic scenario in mind, corporate gifts have proved themselves to be a dependable marketing tool. If used cleverly, they can enable a business keep customer relationships intact through the storm of recession.

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Winning The First Impression With Name Card

By Willy Chan

A name card not only acts as a means of providing your contact information, but also as a promotion option for your company; and therefore it should be conceptualized in such a manner that it is matchless, yet professional.

A name card should be visually appealing, and product photos, logos, or striking graphics can all be used to achieve that. The probability of the person contacting you increases if the name card consists of a good amount of information. The task of name card printing should be entrusted to a recognized printer who understands the subtleties of the job.

Once you are over with the process of name card printing, these cards should be handed out at every opportunity to inform about the market presence of your products or services. You can generously give away the name cards on occasions like conventions, business meetings and seminars, where you meet people who can eventually turn out to be your clients or partners.

A radical way in which several companies use a name card is by making it fulfil multiple functions. The name card can be designed to act as a voucher, which can be used by a customer to get a concession or a free gift or consultation. This use can contribute towards increasing the demand of your products or services. The customers are attracted by the discount which entices them to purchase the product, and are often also impressed with the novel use of the card. Another way to make the name card serve multiple aims is to add a word of advice during name card printing on how to use the organization's most popular product. Yet another option is to add interesting information about the products or services provided by the business.

The bottom line is that you should never hesitate in giving away a name card as every single time you do that, you are creating the possibility of a long-term relationship.

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Improve Yourself and Save Money with Speed Reading

By Jay Polmar

All people is trying to save money these days. Finding bargains is quickly turning into the Western worlds favorite pastime. A close second is doing whatever one can to make oneself invaluable to his or her employer.

What would you pay for that next promotion? What would you pay to practically guarantee that raise? In todays global financial market, what would you pay for simple job security?

Self-improvement classes of all types start anywhere from $200 to $2,000 and offer mixed results and mixed promises. There is one company, however, which offers worldwide results and guaranteed in the end result.

SpeedRead America, Inc. has condensed their 3-day live speed reading course into a small, at-your-own-increasing-pace ebook course to help you"the busy business professional"not only make yourself invaluable to your employer, but to also improve your chances of getting that all-too-important promotion or surviving the latest round of job cuts.

This course has been taught to everyone in the corporate world from busy executives to the administrative assistant answering the phones in more than 20 countries around the world in more than five languages, all with amazing results. Many mid-level managers see promotions in less than three weeks. Everyone who takes the course doubles their reading speed in just the first hour"some even triple or quadruple their reading speed!

How much would you pay for the opportunity to do more in less time, leaving more time for family, friends, or hobbies? What would you pay to practically ensure job security and a promotion?

With our do-it-yourself speed reading course for the business person, you can not only increase your chance of thriving in these economic times, you can also choose the price you will need to pay!

The Speed Read Complete Corporate course is specially designed for the busy professional and is guaranteed to help everyone in the corporation from the newly-hired administrative assistant to the CEO.

For a very low-cost price, you can make an investment in yourself that will touch every aspect of your life.

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Earth-Friendly Corporate Gift: Non Woven Bags

By Dan Braddy

Effective promotion is important for every organization to get customers for its offerings. Marketing can have several considerations, such as cost, impact on the environment and the reach of the marketing tool employed. A great promotion tool for brand or product promotion is corporate gifts. Gifts could be distributed either to the customers or the workforce of the organization. It doesn't have to be expensive, you just need to do a little research online and be creative in choosing it. Non woven bags are quite impactful as corporate gifts. A recyclable material called polypropylene goes into the manufacturing of a non woven bag. It is an environment friendly fabric, which is not known to have any toxic influences either. In this era of environment consciousness, people prefer such products. Hence, non- woven bags have become very popular as a corporate gift.

Non-woven bags are made of earth-friendly material. It is not only biodegradable, but also its the fabric that breathes, toughen, highly combustible, long-life, re-usable, not easy twinkling, and cheaper than other material like nylon and woven.

Non woven bags offer several options to people in terms of size and design options. Since non woven bags come in a variety of colours, all kinds of messages and logos can be printed on them. The polypropylene material that these bags are made of makes printing on them both easy and inexpensive.

The non woven bags are so fashionable and colourful that shoppers often like taking these bags with them. The always visible logo or message on these bags makes them perfect marketing tools when they are carried around. The marketing for the brand is thus instant at no extra cost. It becomes a great marketing strategy that will drive sales and grow your business in a very creative and simple way.

These bags can be given away to the customers as either a stand-alone corporate gift or can be given away with some other promotional articles in them. These non woven bags can also be distributed among employees as they will consider them as a token of appreciation and would be happy to receive them as corporate gifts.

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Sunday, December 27, 2009

Take Your Company Public: Software Firms Can Raise Capital Fast!

By James Scott

Are you trying to raise capital for your start-up or corporation in expansion? Have you exhausted your traditional institutional sources and hedge fund contacts? Don't lose hope just yet! First of all, take all those pamphlets and brochures from banks and other traditional lenders that are lying all over your desk and toss them in the trash...they are absolutely useless.

Banks don't have your company's best interest in mind as they are hardly even staying afloat in this economy. Today's institutional financier isn't qualified to run a bath let alone a bank. Don't put your future in the untested hands of a 20 something knucklehead. After you've tossed all that useless info in the trash, clear your head and then look at your company and ask yourself a few tough questions: Is your company invest-able? Do you and your executive staff have a pedigree that investors deem as seasoned enough to take their money and make affective use of it and not lose it? What proprietary concepts/technology/patents do you have that give you a larger market share with the proper cash infusion? What is your current capital/debt situation?

If, after pondering these questions you've come to the conclusion you honestly, truly have something worth pursuing then the next step is to look at the reality that your company is worthy of a public offering. Stay away from Pink Sheets and be weary of reverse mergers and in reality your company won't qualify for the NASDAQ so the quickest way to raise public capital is the OTCBB (over the counter bulletin boards).

OTCBB is an SEC regulated platform that has a solid investor following and market makers that can effectively promote your stock to rapidly raise capital. Don't let these difficult economic times steal your dreams of corporate prosperity and personal growth.

If you have a solid business concept, there is a way to fund it. Look into the OTCBB, it's your best bet for an inexpensive public offering with a direct path to long term funding.

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Angel Investor Mind Control: Is This Process Real?

By James Scott

Discovering the 'thumbscrews' of investors is crucial to getting them to take action. In over a decade of dealing with global investors there are several elements that I've discovered to be universal truths about the mind of the private investor (angel investor, accredited investor).

When talking to an investor for the first time, it's more important to listen than to speak. It's more important to ask questions than answer them. It's more important to discover their needs and wants than to exclaim your own. Your first conversation with an investor should be all about piercing the armor and finding the trigger points that prompt a reaction that gets to the center of their 'childlike' state.

What I mean by this is, investors, just like anyone else, has insecurities that are rooted in their childhood and what they are outwardly today, is typically a polar opposite of what they are on the inside. For example, an arrogant, chest beater seems proud and obnoxious on the outside but the reality is that they are over compensating for an insecurity that is rooted in an individual or collection of childhood incidents.

Maybe they were made fun of as a child, maybe they're father was verbally abusive, maybe their teachers would single them out in class opening them up to playground mockery. When talking to these individuals it's important to listen to their voice and intonation when the conversation topic changes. Take notes on their psychological adjustments to the conversation. After you feel you have discovered the triggers that induce the 'pleasurable' responses, end the call, and set your second phone appointment with them.

On that second call, you want to have your conversation ready to go using the triggers you found in the first conversation. Play off of those insecurities that you found, become their best friend without being chummy but it is your mission on this call to be the "guy that understand me" to the investor. You want the overall tone of this conversation to have the response from your target along the theme of, "wow, this guy gets me" , "I can see investing in this company".

By using this method and not coming across as 'fake', you have become an investment opportunity and a shrink all rolled into one. You want to be the one person that this investor can lower his guard to because everything he says, you seem to be the one person who understands him at his deepest level. You seem to naturally be tuned into his insecurities, emotions, needs and wants. Sound strange? Try this out on the next investor you talk to, I guaranty you will be shocked with the results.

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Dreaming Of Taking Your Company Public: The Machiavellian Method of Fund Raising...Get Ready!

By James Scott

The psychological profile of business proprietors and entrepreneurs in general boasts the critical 'Risk Taker' element which allows one to take the leap from the financial security of a 9 - 5 job to the dicey waters of action based, success based income generation meaning: No Sales = No Money and No Food.

Many of these risk takers function within the realm of right brain communicative as opposed to left brain analytical which passes over the critical detail oriented solutions that are mandatory for raising capital. It is crucial for someone of this profile to hire a professional to come in and cross the t's and dot the i's in preparation for corporate fundraising efforts. After this is facilitated the entrepreneur needs to prepare mentally and emotionally for the turbulent road ahead.

Raising capital is no easy task and after the company is properly structured and you have an investor finder service, market maker or broker dealer in place to sell or promote your funding cause, you must step back, take a deep breath and prepare yourself mentally and emotionally. This preparation should start with the concept of 'objectivity' when you talk to investors, some will love your business model while others see an investment in your company as a waste of time. You must take these critiques, good and bad with a grain of salt. Don't get caught up in the habit of emotionally reacting to these ideas from outside sources, don't allow your mind to attach itself to an investor's idea of your company or it will drive you insane and you'll find that these emotional ups and downs will find their way home as your family will quickly be affected by your emotional fluctuation.

The second thing you must do is read and absorb the knowledge in such books as "The 48 Laws of Power" and "The 33 Strategies of War" by Robert Greene and of course "The Art of War" by Sun Tzu. These books deal with strategy that can easily be translated into the business world and can help you prepare mentally for the art of fundraising. Read these books cover to cover and then read them again. Absorb the intricacies and strategies that these books offer and make it a point to use these concepts in your daily professional life; believe me, you'll be glad you did.

The next thing you want to do is to study great strategists like Napoleon and Machiavelli. One thing that you will realize almost instantly is that these investors are out for their own gain, period (Why wouldn't they?). They will try to attract your attention with the right hand while their left hand is reaching in your financial records looking for chinks in your corporate armor to make their case for more equity for less investment. You need to be able to analyze, not just the words of the investor but also all the other elements of their expression such as: intonation, facial gestures, eye movement, standing and sitting positions and other 'tells' that can give you an insight to what they are truly trying to communicate so you can anticipate their next move. These are just a few things to consider before entering the world of venture capital. Raising money for a business is a daunting task only to the unprepared.

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Part time Jobs That Get You Through The Tough Times

By Alex Wu

If you are one of the millions of Americans who is currently unemployed, you know how desperate times are. Unemployment is a plague on the United States that does not seem to discriminate by age, color or sex. Men and women are equally affected. Unfortunately, this sometimes means that homes with children have two unemployed parents. Things can get really tough, even if you are receiving assistance from the government. When you can't find a full time job, part time jobs may be of a great help to your situation.

Something is better than nothing, or so the saying goes. When you are feeling lost and there are simply no permanent or full time jobs available, a part time job can help you bridge the gaps in pay. You can find part time jobs a lot of different ways. Of course, you may be out and about town and see a help wanted sign. When you do, jump on it. Most adults are accustomed to searching the Help Wanted section of their weekly newspaper; it's the way things used to be done.

Unfortunately, many companies have found that It's simply too expensive to advertise in the print media. It's a venture that may not lead to good prospects and you never know who is buying the newspaper these days. When people are having a difficult time paying the bills and putting food on the table, it's not really reasonable to expect them to be subscribing to the daily paper.

You can find the best jobs part time, online. There are tons of online job boards that are completely free for job seekers. Use these sites to obtain gainful employment. Different sites are dedicated to different types of employment and different industries. You'll find many sites that are dedicated to part time work. This is truly the greatest way to find out what is available, right now.

These online job boards are a quick and easy way to find out if you're qualified for a position. If you are and the hours and pay agree with you, it's incredibly easy to apply for the job. Almost every company that advertises part time jobs online will have a link to let you send your resume and other pertinent information through. This lets you get your interest known, immediately.

When you rely on other means to get your application in, things can get lost, overlooked or misfiled. At a time like this, you really don't need anything else counting against you. Use the online application process to communicate directly with the hiring manager or department.

Part time employment can help you get through the tough times. Sure you can't survive on this paycheck alone but it's a help. Some help is just that, some help. When you're applying for these opportunities, make sure to let the hiring director know that if anything full time opens up, you'd be very interested. You can use these part time jobs as your opportunity to find a more fulfilling position and salary with a great company.

When you need to work, part time jobs will allow you to get some income flowing into your household finances and give you time to continue looking for full time employment, elsewhere. Getting a part time job will help keep your spirits up, your kids fed and the bills paid. Hang in there and keep up the faith. Times will get better, soon.

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How One Can Become Good Counselor And Earn Handsome Salary?

By John Goldman

Online counseling has developed in popularity over the years and many persons are benefited from it. Persons can get counseling on the internet itself and this assists in doing the complete method simpler. The applicant and the consultants will be linked each other by the internet. It is accessible in a lot of forms and it is provided through distinct sources like emails, voice links and also through text messages.

Counseling is also made through chat rooms, and through message boards. Of late there has been a lot of need for the counselors. The counseling services are in extreme demand these days and a lot of persons are rotating to it. The most important cause behind this rage is the extremely disturbing life persons are confronting these days.

There are lot of events where emotional problems arises and lot of persons require the help of some specialist. This craze has increased a lot and there has been a extreme requirement for consultants who are providing counseling services.

Significance of counseling

In this era persons communicate with each other through internet. Chatting, email and also conference defines communication these days and it is operated for socialization, organization purposes and almost everything. A lot of work opportunities have skip up for online counseling that demands educated and skilled consultants who can provide services to persons.

Consultants are associated to as persons who can guide other to recognize their strength and also acquire some awareness into critical matters that will assist them to get control over their lives. This area is full of jobs and with the increase in emotional problems, there have been an increase in the need for skilled and qualified consultants.

Jobs like give training to the people and tell them how to enter into a new way and grab the opportunities. This job is a very high payment job because dealing with emotional problems is a difficult work and the consultants are paid very handsomely

Significance and current position

Online counselling jobs have a lot of scope and are considered as a good career choice. Applicants who have some working knowledge will get better paid jobs compared to their inexperienced counterparts. It is a sort of work from home scenario as most of the time you will be using the internet to interact with the client.

There is no direct contact between the client and the consultant. The candidates should be eligible and should have legitimate credentials. This is because a lot of hackers and fraud counsellors will try to get some personal information in the name of counselling.

Online counseling activities are tough tasks and this needs the candidates to be ready for the task. The counselors should neither be straight nor should they be honest. The consultants are doing business with the feelings of the individuals and this demands them to have appropriate knowledge and calmness to guide the applicant.

It is a very challenging activity but a pleasing one at the same time. The need for online counselors has been on the rise and a lot of companies are providing jobs for skilled persons who are interested in counseling. The candidate should have fixed hands using computers and internet as it is a very essential component of the job.

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Saturday, December 26, 2009

Door Hanger Printing Is Simple Yet Effective.

By Hema Mahesh

Door hanger is an effective component of marketing tactics. It is well suited to a personal business like a cozy eating joint. If you look around, you will find that a few restaurants are promoting their joint through door hangers in efficient manner and are getting valid response.. This idea is well driven for small business and helps to improve their businesses.

The central point of interest is the message that you give in the door hangers. This is the route to impress customers and it needs expertise of some class. The writing has to be professionally tailored to highlight salient features of the business so that customers find it relevant to the business. The message should be qualified enough to increase the confidence of customers to test the product or a service.

As a store owner, you must give due importance to the creation of a door hanger. The very important thing is the message in it, which is the key to success. Messages that you convey should be to the point, clear and legitimate. Door hangers are very economic to produce and bring direct customers for the business.

You have to make arrangement to hang them by moving around your locality. It is not thrown away like the ordinary pamphlet, which we are given in stores. People read door hangers normally and come to know a product or a service. It is therefore compulsory to produce door hangers attractive and significant to draw attention of the people.

The door hanger is often targeted to influence a certain group of people or a community who share common interest being in the same locality. The local promotion is enhanced by using door hangers. Local sales are backbones of any business and improving local relation makes it even stronger.

A properly managed door hanger marketing plan is able to reap rich fruits for your sales income in a very limited time. The effective message communication is done nearly cent percent in the door hanger printing and retail store owners profit from this simple tool of marketing.

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